A year ago, Cherian Koshy, CFRE, unveiled groundbreaking findings on the perceptions of healthcare donors around AI and emerging technology. Now, he’s revisiting his research to explore how these sentiments have shifted over the past year. This session dives into the evolving attitudes of healthcare donors, addressing critical themes like trust, privacy, and the balance between innovation and human connection. By comparing past and present insights, Cherian will uncover what these changes mean for the future of fundraising in the healthcare sector.

Learning Outcomes:

● Discover how donor perceptions of AI and technology in healthcare philanthropy have evolved.

● Learn strategies to address donor concerns, including privacy and ethical considerations.

● Explore ways to integrate AI into fundraising efforts while maintaining donor trust and authenticity.

● Gain actionable insights to adapt to the changing landscape of technology-driven philanthropy.